Making Your Home Stand Out in the Current Housing Market
Every property has characteristics that make it stand out. You already know what makes your home special. You have a built-in advantage – your home is in the Finger Lakes region!
Most buyers will search for houses on the internet. Listing content has to be eye-catching, compelling and interactive. Include social media and other types of advertisement. Your home should have its own website, and it should be interactive to provide online viewers with the information they want immediately. I can help you create a listing that will spur prospective buyers to action.
The listing should provide important information about your home’s construction, location, and history. Work with your Realtor® to portray what is special about your property. Be sure that he or she understands your needs and concerns. Your marketing plan should reflect both your house’s unique selling proposition and your individual needs.
The most compelling marketing content is crisp photography and 360-degree tours. Floor plans help the viewer better envision your home before committing to view it. The property description should portray the special features of your home and encourage buyers to tour your house in person.
An agent should provide potential buyers and their agents with convenient access for viewings. I will provide clear guidelines for listings as well as specific instructions for submitting offers. Things change, and the typical home may take well over 2 months to close – I will make sure all interested parties know how to respond to your needs on an ongoing basis.
Click Here to Have Your Home Evaluated
Tips for Presenting Your Home – see pages 12 to 14!
Click Here – Preparing Your Home for Showing, Inspection, and Listing
Professional Assistance in Selling Your House
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Finger Lakes Real Estate Market
No one can say with any certainty what 2022 will ultimately look like for our area’s real estate market, but it seems that rising interest rates are increasing Buyer urgency to buy and Sellers haven’t been putting many properties on sale. In fact, most markets are posting an inventory decline of over 30% year over year.
Fortune magazine offers its perspective in this online article link
